Technology – Transforming Sales and Marketing | Promo | Workshop | Adeel Zahid

This workshop explored how technology is transforming sales and marketing space. The speaker explored key global players in this area, opportunities and challenges that the technology disruption presents.

Learning Objectives:

 Understand the current technology stack serving sales and marketing space

 Sales and marketing technology – opportunities and challenges

 How B2B buyers are changing and how sellers can adapt

 Familiarity with emerging trend of Account Based Marketing (ABM)

 How to leverage DISC personality analysis in sales

About Speaker:

Adeel is a LUMS alumnus from where he did his BSc. He has done international projects in Germany, Turkey and Mauritius. In Pakistan, his work experience includes a graduate internship at P&G. Currently he is working as Product Manager at xiQ, a Silicon Valley based technology startup in sales and marketing space. He is part of team building a next generation integrated digital platform to solve B2B sales and marketing pain points.

Zahid